Pengaruh Persepsi Kualitas dan Citra Merek terhadap Keputusan Pembelian Smartphone Iphone: Studi Kasus Mahasiswa Fakultas Ekonomi dan Bisnis Universitas Muslim Indonesia. Center of Economic Students Journal, [S. l.], v. 5, n. 1, p. 129–134, 2022. DOI: 10.56750/122sgt41. Disponível em: https://jurnal.fe.umi.ac.id/index.php/CSEJ/article/view/1423. Acesso em: 6 feb. 2026.