1.
Configure the Symmetrical and Asymmetrical Paths of Brand Equity and Relationship of Firm Created Content and User Generated Content as Antecedent. JMB [Internet]. 2021 Mar. 29 [cited 2025 Oct. 9];8(1):90-103. Available from: https://jurnal.fe.umi.ac.id/index.php/JMB/article/view/205