Hayati, M. Z., Firdaus, Jumai, and F. . Nur Aini. “The Impact of Brand Storytelling and Brand Image on Marketing Performance: A Case Study of Grab Indonesia”. Jurnal Manajemen Bisnis, vol. 12, no. 1, Jan. 2025, pp. 39-54, doi:10.33096/jmb.v12i1.974.